lookalikes used in marketing campaigns
Platforms like Segment, mParticle, or Adobe Real-Time CDP help unify customer profiles and export high-quality lookalike seeds to ad platforms. AI-driven segmentation tools can predict which users are likely to convert, upgrade, or churn—allowing marketers to build smarter lookalike inputs.
Always collect and process user data with clear consent, transparency, and compliance with GDPR, CCPA, and other data privacy regulations.